Event video shoot

Why Is Event Video Coverage Important?

It can be beneficial for your company to hire a conference video production team to cover your next corporate event. By doing this, you’ll receive high-quality video documentation of your event, which you can use internally and externally.

Whether you’re having a product launch, a trade show or a teambuilding activity, capturing these significant company events through video is a good idea. Beyond their marketing utility, preserving them in video format allows you to relive those special occasions. 

Legion Films is a leading video production company in Sacramento, CA. We help brands create stunning corporate videos, from commercials and training materials to engaging social media content. Call us at 916-619-8135 to learn more.

In this blog, we’ll highlight the importance of conference video production and list why you should consider investing in event videography.

Maximize your event and extend its reach

Organizing a successful corporate event takes a lot of time and resources. Despite that, it only lasts for a while and your audience is limited to its attendees.

You can prolong the life of an event by preserving it in video format, which you can use for your marketing and internal communication efforts. You can also expand the reach of activity by sharing its video on your website, newsletter and social media. 

With conference video production, you can turn your event into a virtual seminar, an online explainer or a promotional video. 

And that’s why professional videography is all the more important. Through skillful cinematography and editing, you’ll have high-quality and helpful content for your company’s various needs. 

This allows you to maximize your corporate event and extend its reach and utility.

Corporate videos reflect your company’s professionalism

A polished and stunning video about your event can do wonders for your branding. With it, people will see that you value high-quality work and display professionalism in everything you do, including corporate events. 

Consumers nowadays form their opinions about companies based on a myriad of factors. For example, if you’re hosting an event, your audience will be interested both in the actual event and the digital footprint you leave behind.

Although you can document the entire occasion independently, not all companies have the skillset (and equipment) to produce, shoot and edit a video. Worse, if you do it on your own and with DIY resources, your audience may find your output shoddy and indicative of the effort you put into your products and services.

If you want to present your brand as an organization committed to quality, hiring a conference video production team is the way to go

Chance to capture testimonials and thought leadership content

Corporate events are one of those rare occasions when your employees, clients, vendors and other people related to your company converge in one location. Thus, it’s an excellent opportunity to capture content that establishes your company as an industry leader. 

You can ask partners and clients to provide testimonials about your company. This helps build your credibility and reputation among your audience. 

Alternatively, you can film key people in your company as they provide presentations and demonstrations. You can then use these videos later on your thought leadership efforts. 

Hiring a conference video production company ensures the most important moments of your event are captured in the highest quality possible. The benefits are you’ll end up with amazing content that showcases your company’s finest hours.

Hire a conference video production team for your next event

Capturing your company event in video format gives you great material for your marketing efforts. It also allows you to get additional value from the event and extend its reach beyond the people who have attended. 

However, it will help if you have expert videographers working with you to ensure you have excellent materials post-event. After all, you wouldn’t want to record the event you’ve spent days or weeks preparing captured in a shaky and pixelated smartphone camera. 

To make the most of your next corporate event, consider hiring a conference video production team to handle everything for you. They’ll create an engaging story out of your event that showcases your brand as a reputable and professional organization. 

Legion Films is a video production company in Sacramento, CA specializing in purpose-driven videos. We work with brands across various industries to create stunning and engaging content. 

We’re excited to discuss the many ways we can help with your next video production project. You can reach out by calling us at 916-619-8135 or leaving us a message through this form.